Madison365, the nonprofit online news magazine for and by Madison’s communities of color, and Channel 3000, the online presence of WISC-TV3 and Madison Magazine, have agreed to share selected content, allowing each to expand its audience, officials with both outlets announced today.
“Channel 3000 is one of the mainstays of the local online media landscape, and we are proud to call them a partner,” said Henry Sanders, CEO and publisher of Madison365, which launched at in August. “Madison365 is all about community. The people at Channel 3000 and all of its related content creators — especially WISC-TV3 and Madison Magazine — are truly committed to the community. They will provide a strong platform for our writers to tell the stories that aren’t always heard in the mainstream press, and we’ll be able to get their excellent content to a whole new audience. It’s a win-win-win.”
“We are always looking for strategic partnerships to help us tell the stories of Madison and beyond,” WISC-TV News Director Colin Benedict said. “Madison365 is an impressive collection of writers that we are thrilled to showcase on our market-leading news website.”
Karen Lincoln Michel, editor of Madison Magazine, said the partnership helps further the mission of the city-regional publication.
“Diversity and inclusion are important goals that we strive for in content and in the contributors we work with at Madison Magazine,” said Michel. “We look forward to sharing content with Madison365 that will help us tell the whole story of this great place that we call home.”
The first major piece by Madison365 that was featured on Channel 3000 was the five-part series, “Black Power: The 28 Most Influential African Americans in Wisconsin.” The series was published on Channel 3000 over five days concluding on Oct. 14.
Shared content is marked with a label that displays the origin of the content.