The United Way of Dane County officially announced the start of its 2021 Community Campaign on Thursday as part of a virtual kickoff event. This year’s goal is to raise $18.1 million, a $300,000 increase over last year’s goal.
“History shows our community rises to the challenge, especially when we are in the midst of an emergency or have heightened needs,” said Daniel Frazier, United Way of Dane County Campaign Co-Chair and Madison Market President of U.S. Bank, in a statement. “With the effects of the pandemic still lingering, we owe it to our neighbors to reimagine the long-term recovery of our community and build back better. And with the support of this community, we’re optimistic we can do it.”
Last year, United Way exceeded its goal for its Community Campaign using the money to support 800 nonprofits, 52 local agency partners and 112 local programs working on the greatest needs in education, income and health.
“Last year, this community was unyielding in their support and showed us that there’s nothing we can’t make it through when we come together,” said Ginger Zimmerman, United Way of Dane County Campaign Co-Chair and President of Murphy Desmond S.C., in a statement. “But we can’t lose momentum now. While the problems we face are both old and new, the pandemic has only amplified them – your support is needed now more than ever. We invite every business and individual to be a part of the change.”
To learn more and donate to United Way’s Community campaign, supporting local students, families and more, click here.
“For every dollar donated through United Way, the return is more than six times in total community impact,” said Renee Moe, President & CEO of United Way of Dane County. “When your donated dollar supports the greatest needs, an army of United Way volunteers are enabled to coordinate and align agency programs for greater results. This network of caring connection empowers families working towards the building blocks of well-being. When more people have the support they need to succeed, the entire community is better positioned to thrive. That is what we mean when we say ‘The Power of Many. Working for All.’”